As winter approaches, it’s important for both buyers and sellers in Calgary to understand the unique dynamics of the real estate market during this season.

In October 2023, the average home price in Calgary was recorded at $545,746, a notable 7.1% increase compared to the same time last year, but a slight 0.7% decrease from the previous month (WOWA, 2023)​​. Detached homes in Calgary showed even more significant growth, with an average price of $725,758, marking an 11% annual growth (WOWA, 2023)​​.

In contrast, the national average home price in Canada was $656,625 in October 2023, up 1.8% from 2022 (Norada Real Estate, 2023)​​. Despite this, the overall Canadian market is expected to see a 4.8% decline in 2023, bringing the average home price to around $670,389 (Real Estate Magazine, 2023)​​.

The winter real estate market in Calgary, as in many parts of Canada, is typically quieter than other seasons. This quieter period, however, brings unique opportunities for buyers and sellers.

For Buyers

Less Competition: The winter market often has fewer buyers, leading to reduced competition for properties.

Realistic Prices: Sellers during winter are generally more realistic with their pricing, acknowledging the lower activity levels.

Property Performance Insight: Winter viewings allow buyers to assess how properties endure Calgary’s harsh weather conditions.

For Sellers

Motivated Buyers: Buyers active in the winter market are usually more serious, potentially leading to quicker sales.

Standout Listings: Fewer listings mean your property could stand out more in the market.

Strategic Pricing: While overpricing can deter buyers, a slightly lower price might attract more interest and potentially lead to competitive offers.

Buying New Construction in the Winter Season

Winter can be an ideal time to consider buying pre-construction or new construction homes in Calgary for several reasons.

Better Deals and Incentives: Developers and builders often offer attractive deals and incentives during winter to encourage sales in the slower season. This can include price reductions, upgrades, or other perks that may not be available during busier times.

More Personalized Choices: With a new construction home, you typically have the option to select finishes, fixtures, and sometimes even layouts. During winter, with fewer buyers in the market, builders may be more accommodating to these personalizations, allowing you to tailor the home more closely to your preferences.

Time Advantage: Purchasing a pre-construction or new construction home in winter means you’re ahead of the spring market rush. This timing can be beneficial as it allows for a more relaxed decision-making process and potentially quicker completion and move-in dates.

Strategies for Navigating the Market

Market Research: Stay informed by regularly monitoring changes in market trends, prices, and inventory levels. This includes keeping track of both month-to-month and year-over-year statistics. Utilize comprehensive reports from the Calgary Real Estate Board (CREB®), which offer in-depth analyses of sales activity, price trends, and other market dynamics specific to Calgary (CREB, 2023)​​. Besides CREB® reports, leverage online real estate platforms, local news, and financial news outlets for a broader perspective on how national and global economic trends might be influencing the local market.

Professional Guidance: Collaborate with real estate agents who have a proven track record and expertise in navigating the Calgary winter market. Their insights can be invaluable in identifying opportunities and negotiating deals. In addition to realtors, consult with legal and financial experts to understand the implications of real estate transactions, especially tax and legal considerations. Look for professionals who can provide tailored advice based on your specific needs, whether you are a first-time buyer, investor, or looking for a family home.

Flexibility and Patience: Be prepared to adjust your pricing strategy based on market feedback and conditions. This is particularly important for sellers, as winter markets may require more competitive pricing to attract buyers. Given the potential for weather-related delays and holiday schedules, be open to negotiating flexible closing dates that work for all parties involved. Patience and having a buffer in your timeline can reduce stress and result in better outcomes.

The winter real estate market in Calgary, with its unique challenges and opportunities, offers a promising landscape for buyers and sellers, especially those considering pre-construction or new construction homes. Understanding market dynamics and employing the right strategies can lead to successful transactions for both buyers and sellers.

If you are considering purchasing a new build this holiday season, explore the diverse options available from Truman, including new construction condos, duplexes, townhomes, and single-family homes in all quadrants of the city. With our commitment to quality and variety, you’re sure to find a property that not only meets your needs but also aligns perfectly with your aspirations for a dream home in Calgary’s dynamic winter market.