Model Home vs Custom Home. What’s it Going to Cost?

Quick Answer

Custom-built homes are considerably more expensive than model homes, primarily because model homes benefit from bulk material purchases and optimized construction plans. For example, building a custom home in Calgary or Edmonton typically costs around $405-860 per square foot, while a model home averages $125-185 per square foot. This discrepancy is also due to reduced labor time for model homes, as their construction plans are optimized over time. Beyond the build type, factors such as home size, floorplan complexity, location, lot type, and chosen finishes like granite countertops (which can cost up to 78% more than quartz) also significantly influence the final price.

Model Home vs Custom Home. What’s it Going to Cost?

What factors affect the price of your perfect home?

The price of your perfect home is affected by several key factors, including the type of build (model vs. custom), size and floorplan, location and lot, finishes and upgrades, exterior extras, and the overall timeline. These elements collectively determine the final cost.

Model Home vs. Custom Built

The cost of building a home depends on a variety of things, starting with the type of build you do. Custom built homes are typically considerably more expensive than model homes. For example, building a custom home in Calgary or Edmonton costs around $405-860/square foot, whereas a model home costs around $125-185/square foot.[i]

The main reason for this discrepancy is that the materials for model homes are purchased in bulk. Bulk purchases equate to cost savings, especially when compared to the builder that needs to order special marble all the way from Italy. It also takes far less time to build a model home – and therefore costs less in labour – because the construction plan has been optimized over time and teams know exactly what they’re doing.

The ‘model vs. custom’ decision will have the biggest impact on your budget. If you want to design something that no one has ever seen before, the price tag will also be exceptional. If you chose to build based on a model home design, any price fluctuation will depend on the next five factors.

Size & Floorplan

Unsurprisingly, size has the next biggest impact on your home’s price tag. Multiply the average price per square/foot by a larger number – i.e., a second floor, a basement, extra bedrooms, etc. – and the cost goes up.

However, it’s not just about how much space is used, but how it’s used. Architectural designs that are more complex than a typical four-wall abode will drive up prices since unusual layouts require more skilled labour, unique construction techniques, or globally sourced materials. Consider floor-to-ceiling glass windows or large open spaces. Those features pose structural challenges that need to be solved safely and with style, which usually means a few extra structural beams and hours on the job.

Location & Lot

Land – in both location and lot type – is another factor. Location dictates the initial cost to purchase the land and the average cost of labour. A vacant lot in urban or highly coveted areas will be more expensive than a rural one, and bigger metropolitans usually have more expensive labour.

After you’ve picked the area, you’d need to consider the type of lot in question. Is the land sloped? Does it back on to a ravine or lake? Does it have a walkout or amenities close by? Those elements will affect the final price to the home buyer.

Another factor is the building standards that need to be met. Urban areas often have stricter regulations, which may require home builders to add specific features or conduct ecological surveys (i.e., time and money).

Finishes & Upgrades

When you’ve gone so far as to dream a dream, you’re likely going to want finishes that suit the vision. Granite countertops, hardwood floors, expansive windows, great appliances, specific lighting, crown moulding…the list could go on, and it all adds up. To give you an idea, a granite slab can cost up 78% more than a quartz countertop.[i]

Another consideration is whether the home is subject to restrictive covenants. A homeowners’ association may require a builder to use specific materials to keep the home in sync with its neighbouring lots, and those materials may be more or less expensive than what you had in mind.

Exterior Extras

A patio, fencing, pool, landscaping, playground, or any other outdoor feature is not included in the average square/foot numbers listed above. To give you an idea,

  • A basic inground pool costs between $36,000 to $66,500[i]
  • A 100 ft wood fence costs about $5,800[ii]
  • You can pay anywhere from $3,000 to $15,950 on landscaping for a new home[iii]

How does the construction timeline affect home building costs?

Once the land is cleared, permits are obtained and the construction team is ready to go, you can expect to wait about 10 to 16 months before your home is complete (if all goes as planned). Yet, wise folks would know that construction timelines are often held hostage by permit issues, inspections, inclement weather, material shortages, or overly optimistic contractors. That means if you need to have the home finished by a particular deadline, there is a cost associated with turning rain into sunshine and getting material delivered at light speed.

What is the cost of customization in home building?

As you can see, customization comes with a price tag. Whether it’s a super custom home or a model home build, any addition or upgrade has a cost associated. Yet, at the end of the day, how priceless is it to live in a place that feels like yours and yours alone?

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Frequently Asked Questions

1 What is the primary cost difference between building a model home and a custom home?

Custom-built homes are typically considerably more expensive than model homes. For instance, building a custom home in Calgary or Edmonton can cost around $405-860/square foot, whereas a model home costs approximately $125-185/square foot. This significant difference is often the biggest impact on a home-building budget.

2 Why are model homes generally less expensive to build than custom homes?

Model homes are less expensive primarily because materials are purchased in bulk, leading to cost savings. Additionally, their construction plans are optimized over time, which reduces labor costs and build time. This efficiency makes the overall process more economical compared to unique custom designs.

3 What factors, besides choosing between a model or custom build, impact the cost of a new home?

Beyond the choice between a model or custom build, the size and floorplan of the home significantly influence the final price. The page indicates that there are five additional factors that affect cost, with size and floorplan being the first mentioned as a key determinant.

4 Does the construction time differ significantly between model and custom homes?

Yes, it takes far less time to build a model home compared to a custom home. This is because the construction plan for model homes has been optimized over time, and the building teams are highly familiar with the process. Custom homes, with their unique designs, typically require more time for planning and execution.